The Artist and the Business Owner
Julie Rose is a multifaceted artist and business owner, and a core part of the Eastside Art House in Riverside, California. Through her business IE Party Makers, she brings whimsical face painting and balloon-twisting to community events; in the studio, she creates fine art inspired by culture and personal exploration.
Balancing Art and Business
- Running a creative business while protecting time for personal art
- Overcoming perfectionism and letting the work evolve
- Finding inspiration in Japanese and Chinese culture
- Embracing a style that keeps changing
Resilience and Growth
Julie's story is one of resilience - building something sustainable without losing the creative spark that started it. She's honest about the messy middle of being both the artist and the operator.
Why Watch
If you make things and sell things, this episode lives in the exact tension you know: craft versus commerce, and how to honor both.
Watch the full episode for Julie's behind-the-scenes look at the artist-entrepreneur life.
